Press Release: Peak Design Releases Everyday Line V2


Our good friends at Peak Design have announced the launch of a new design for their everyday bag line and new clothing styles.

The Daily V2 series, which includes the Daily Messenger, the Daily Tote, the Daily Sling, and the Daily Backpack, addresses the most common of all bag failures: the zipper. Peak Design now uses UltraJips, its own closure technology, which uses ultra-high molecular weight thermoplastic fibers to connect the zipper coil to the mesh. It greatly enhances abrasion resistance, making the hinge 20 times more tear resistant than normal hinges. Daily Backpack Daily Messenger fans will also appreciate the feel of an updated special outfit like the Maglach 7 closure system.

The Everyday Line V2 family has added a new Everyday Backpack Zip Everyday Totepack. Available in a 15L and 20L versions, the Daily Backpack Zip is its predecessor, a visual and virtually simple version of the Daily Backpack V2. Everyday Totpack is an attractive, high-performance hybrid that handles everyday wear easily. Quick-loaded backpack straps are turned on when using Totpack's carrying handle, allowing internal access with two easily adjustable flexfold dividers with top-to-side dual entry points.

The Daily Line V2 will be available for purchase from November 25 at Peak Design , Amazon , B&H Photo Adorma .

Don't forget to subscribe to our YouTube channel, click on the notification ring when we post our new Everyday Sling 6L V2, Everyday Backpack 30L V2 20L Zip video.

Read the full press release.

Peak design extends the revolutionary line of her everyday bag
The everyday V2 series has an updated design and new wear style.

SAN FRANCISCO, CALIFORNIA (November 2019) - Glad to introduce the next generation of Line V2, the popular everyday line bag, worldwide leader in Peak Design, Crowd Funded Daily Carry Solutions. With updated designs, new colors, durable fabrics and new wearable styles, the everyday V2 series enhances the versatility and the best-in-class aesthetics that are available in the original everyday range.

Launched in 2015, the award-winning line of everyday bags at Peak Design has achieved a huge fan base for high-asset access, organization and protection in every style. Four years later, Peak Design has refined design skills by incorporating customer feedback to improve key components to enhance durability. "Since launching this line, we've improved every aspect of our design process and supply chain," said Adam Saregeno, Marketing Director of Peak Design. "Our goal is to create the best, so when we see an opportunity to improve our team, we do it."

The Daily V2 series, which includes the Daily Messenger, the Daily Tote, the Daily Sling, and the Daily Backpack, addresses the most common of all bag failures: the zipper. Peak Design now uses UltraJips, its own closure technology, which uses ultra-high molecular weight thermoplastic fibers to connect the zipper coil to the mesh. It greatly enhances abrasion resistance, making the hinge 20 times more tear resistant than normal hinges.

In addition to increasing durability, the Everyday Line V2 showcases the aesthetics of a design that Peak Design has created over the years. The Cleaner Seam Rounder profile adds new colors like the Midnight Navy Bonus to suit a wide range of style choices. Daily Backpack Daily Messenger fans will also appreciate the feel of an updated special outfit like the Maglach 7 closure system.

The Everyday Line V2 family has added a new Everyday Backpack Zip Everyday Totepack. Available in 15L and 20L variants, the Everide Backpack is the predecessor of the Zip Hall, a seemingly simpler version of the Everide Backpack V2. Everyday Totpack is an attractive, high-performance hybrid that handles everyday wear easily. Speaking of its appeal, Saracheno noted: "Totpack has a highly symmetrical 'clean egg aesthetic', resulting in a bag that looks more comfortable in an urban or business environment." Quick-loaded backpack straps are turned on when using the Totpack's carrying handle, allowing internal access with two easily adjustable flexfold dividers with top-to-side dual entry points.

Everyday Line V2 represents Pick's continued commitment to a versatile sustainable strategy. Almost every bag in this range is BlueSine certified, a third party inspection process that ensures that Peak Design's soft products meet the highest standards for stability in a responsible manufacturing process. All the outer shells of the Everyday Line V2 are made from 100% recyclable materials, and most of the interior and exterior are painted in solution, saving "water and energy".

Daily Line V2 will be available to customers directly through the Peak Design website ( http://www.peakdesign.com ) on November 25, 2019.
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